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Empathy

Empathy is at the heart of ethics. In order to develop a sense of right and wrong that goes past just being afraid of punishment or hoping for a reward, we have to be able to put ourselves in another person’s shoes.

Online Ethics

Media Awareness Network is now MediaSmarts!

For the past year we’ve been hard at work conceptualizing a new brand to more clearly define who we are and what we do. Working with our Board of Directors and the wonderful creative team at Brandworks, who volunteered hours of their valuable time to this effort, we spent several months developing our new name and logo.

Sign up for our free digital skills workshops

Do you know someone who would like to learn more about using technology in their everyday lives? MediaSmarts is proud to offer a series of free hour-long digital literacy workshops to help empower under-represented populations from communities across the country.

Outcome Chart - Nunavut - Grade 10

This outcome chart contains media-related learning outcomes from the Nunavut curriculum, with links to supporting resources on the MediaSmarts site.

Study finds only 10% of Canadian youth intervene when they see hate online

Platforms and parents both have critical roles to play in changing cultures of hatred for young people online

OTTAWA, May 29, 2019 – While Canadian youth think it’s important to speak up when they see hate online, only 10% frequently do so, according to a new research study conducted by MediaSmarts, Canada’s Centre for Digital and Media Literacy.

MediaSmarts calls on federal government to act on national digital media literacy strategy

Ottawa, ON — February 9, 2026 — MediaSmarts has sent an open letter to 10 federal decision-makers, including the Prime Minister and senior Cabinet ministers, urging the Government of Canada to develop a National Strategy for Digital Media Literacy.

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MediaSmarts

MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

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