In this lesson students look at less obvious methods used by advertisers to reach consumers. Students first learn about “soft sell” ads that don’t make specific claims about a product. They then consider reasons why companies choose to use them over hard sell techniques. They will then focus specifically on why various companies might choose to use soft sell techniques as subtle forms of advertising in groups.
This chart contains media-related learning outcomes from Ontario, Curriculum for Geography CGR4E: Living in a Sustainable World, with links to supporting resources on the MediaSmarts site.
In the working guide Journey On: Working Toward Communication and Information Technology Literacy, media-related outcomes are integrated throughout the CIT curriculum.
Students will…
3. Assess textual, numerical, aural, and visual information, as well as the source of the media, to determine context, perspective, bias, and/or motive. (G-3.2)
4. Self-assess ICT representations and go beyond established criteria by enhancing meaning and/or artistry, according to topic, audience, purpose, and occasion. (Pr-3.2)
Instagram just announced that they are introducing Teen Accounts - with security features built in, parental controls and more. They tell us it’s for parental peace of mind. Will these new features make it safer for kids? And will they help this parent with their peace of mind?
Quebec Competencies Chart - Finding and Authenticating Online Information on Global Development Issues
There’s no denying that being online can have negative effects, for adults and children. At the same time, we are living in a digital age where being online has become threaded into our everyday lives with various effects, some positive and some not so much.
In the working guide Journey On: Working Toward Communication and Information Technology Literacy, media-related outcomes are integrated throughout the curriculum.
According to this document: