Truth or Money - Lesson
In this lesson, students explore how advertising leverage can lead to censorship of information about public health issues.
In this lesson, students explore how advertising leverage can lead to censorship of information about public health issues.
In this lesson, students learn how the tobacco industry targets the needs, wishes and desires of young people in order to sell cigarettes.
In this lesson, students explore how tobacco advertising has evolved over the past sixty years.
In this lesson, students explore gender-related influences on smoking.
My three kids all know the password to my phone.
It’s because I rely on them to play secretary for me when I’m driving. If the phone rings or there is a bing of a text, 99% of the time it’s a member of my immediate family trying to get in touch with something relatively pressing.
Recently, my nephew, age 12, received a letter in the mail. It was addressed to him personally, by name. Inside was a photocopied article about the powers of a new virility medicine, complete with the usual graphic promises for pleasuring the ladies. The article mentioned a specific “doctor” by name, but other than that, there was no contact information or order form or any other action request. It appeared to just be spam but in paper form.
The other day I was on the phone with my sister – our land line, not a cell phone – and I said to her, “You’re my person.” This is a well-known phrase from the TV show Grey’s Anatomy; Meredith Grey and Cristina Yang used to say it to each other to cement the closeness of their friendship.
Even though you're competing against peer pressure and million-dollar marketing campaigns, research has shown that kids are less likely to get involved in smoking or vaping if they've discussed them with their parents. Talking to our kids about tobacco and cannabis advertising will help them to recognize when they're being advertised to and identify the tricks companies use to normalize teen smoking and vaping, and make their products seem safer and less addictive than they really are.
Here are some tips on talking to kids about vaping, tobacco and cannabis advertising.