Safer Internet Day
February 10th is Safer Internet Day, an event sponsored by Insafe to promote safe and responsible online behaviour. As the Internet becomes a more and more central part of our lives, we are coming to a better understanding of just what risks and opportunities it provides. We are learning, for instance, that youth are less likely to be victimized by adult strangers than by other youth, whether it is in the form of sexual solicitation or online harassment: a recent study by the Berkman Center for Internet and Society at Harvard University, prepared for the Multi-State Working Group on Social Networking of State Attorneys General of the United States, supports other recent research in finding that it is the particular behaviours that some youth consciously engage in that place them at risk -- and that not all youth are equally at risk.
Body Positive Ads
This lesson helps students understand the relationship between body image and marketing by exploring Aerie and Dove’s body positive advertising campaigns. Students begin by reading about the impact that body positive advertising campaigns have on companies, as well as on their consumers. Students will then look at body positive ads aimed towards men and read research about how there is a lack of representation in this field. They will then deconstruct a series of traditional ads compared to body positive ones and discuss how marketers target "ideal beauty" messages to both men and women and whether they are effective. Finally, students will evaluate whether body positive ads are effective in general or not through discussion.
A parent’s view of Digital Citizen Day and Media Literacy Week
Parents, you may be aware that Media Literacy Week is October 24-28 and Digital Citizen Day is October 26, but we should talk about digital media literacy all year round. We are raising kids who are going to be so much better at using media for (hopefully) good; for their education, careers, community giving and passions. It’s moving quickly and we are trying to keep up.
Movies - Copyright
The Internet has revolutionized how young people watch movies: half of Canadian teens say that they download movies without paying for them at least once a week. [1]
Managing Media: Back to School Tips for Parents (2012)
The beginning of another school year is approaching quickly, and as it does many parents are beginning to wonder how they can help their kids ease out of summertime media habits. In addition to having to establish new rules for media use, parents may also face a barrage of requests and questions from their kids regarding digital technology, such as: Am I old enough to have a cell phone? Can I bring it to school? How about my iPod? What about Facebook -- all my friends are on it, I need it to talk to them about my homework!