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Building your brand: Establishing a positive presence online

Like it or not, if you use the Internet you have an online identity. Some people call this your "brand." What's a brand? Think about a brand of soft drink, or computer, or jeans, or a band or a sports team. You probably have a certain idea about each one – what it's like, who buys it, and so on.

Promoting Ethical Online Behaviours with Your Kids

Most kids live as much of their lives online as they do offline. But on the Internet there are lots of moral and ethical choices that don’t have to be made offline. These tips lay out ways you can help your children develop a moral compass to guide them through those choices.

Parent Tip Sheet: Surviving the gimme season

For parents, this time of year can feel like walking through a minefield, with ads, decorations and music all aimed at getting kids excited about the holidays. Every year children eagerly ask Santa for the “hottest,” “must-have” toys – and then turn that “pester power” on their parents. Of course, few parents want to be Grinches – we all want to make our children happy – but there can be a middle ground between giving in to pester power and canceling the holidays altogether. Here are some tips on how to control holiday consumerism:

Internet safety tips by age: 14-17

Adolescence is a period of great change. It’s a stage where teenagers, once dependent on their families, are now becoming more independent and taking steps towards adulthood. This is also when teens are developing their own sense of morality, as they try to find their own identity and experiment in their relationships with others. Even though teens start to physically resemble adults, their brains will not be fully developed until they are 20 or 25 years old, especially their frontal lobe – the part that allows them to control their impulses.

Internet safety tips by age: 5-7

Five- to seven-year-old children have a positive outlook and an accepting nature. They take pride in their new reading and counting skills and love to converse and share ideas. They are eager to behave well; they are trusting; and they don't question authority.

Internet Safety Tips by Age: 2-4

Many preschoolers are already active computer users. According to a 2012 Ofcom report, one-third of children ages 3-4 access the Internet using a computer, while a 2011 survey by Common Sense Media found that roughly the same number have used mobile devices such as smartphones and tablets. While children at this age have a limited attention span for online activities, Internet images and sounds can stimulate their imaginations and add to their experiences.

Internet safety tips by age: 11-13

From pre-teen to teen is a time of rapid change in kids’ lives. Although at this stage they are still quite dependent on their families, they want more independence. Also, relationships with friends become more important and they start to take an interest in the world around them.  

Talking to kids about media violence

Talking to kids about violence in the media they consume – television, movies, video games, music and the Internet – can help them put media violence into perspective and perhaps diffuse some of its power. 

Managing Music in the Home

A tip sheet for parents on how to manage music in the home.

Understanding the rating system for video games

It's important to know what the ratings mean on the video games your children play. The Entertainment Software Rating Board (ESRB) is an industry organization that has developed a rating system for computer, Internet and video games. Most games sold in North America are rated using this system.