This interactive tutorial (Licensed Resource) teaches students the critical thinking skills they need to apply to their online experiences, including online safety, authenticating online information, recognizing online marketing ploys, protecting their privacy, managing online relationships and dealing with cyberbullying.
This interactive unit is designed to help kids between the ages of 5 and 8 recognize the marketing techniques used on commercial websites that target children.
In this game, designed for ages 8-10, the CyberPigs play on their favourite website and encounter marketing ploys, spam and a close encounter with a not-too-friendly wolf.
The media help to construct our perception of the world in which we live. But what happens when media representations omit or distort whole groups of people? In this section, we explore issues of diversity representation and showcase efforts to counter stereotyping and promote more accurate portrayals.
The following section looks at the ways in which children and youth are targeted and marketed to online and the associated issues. It also provides strategies to help kids develop the media smarts they need to play – and not unwittingly pay – when they go online.
Initiated in 2000 by MediaSmarts, Young Canadians in a Wired World is the most comprehensive and wide-ranging study of its kind in Canada. The research project tracks and investigates the behaviours, attitudes, and opinions of Canadian children and youth with respect to their use of the Internet.
This lesson encourages children to explore the differences between their real families and TV families by imagining how their own families might be portrayed on a television show.