What do Halloween costumes say?
This activity, adaptable across grades, is designed to help students look critically at the Halloween costumes marketed to them.
History's Mirror: Media education and the teaching of history
On November 5, 2009, MNet Media Education Specialist Matthew Johnson participated in the Association of Canadian Studies' conference Knowing Ourselves: The Challenge of Teaching History of Canadian Official Minority Language Communities, speaking on the topic Media, Diversity and Our History. What follows is an expanded version of his remarks.
Marketing and Consumerism - Special Issues for Tweens and Teens
One of the most important recent developments in advertising to kids has been the defining of a "tween" market (ages 8 to 12).
How Marketers Target Kids
Advertising: It’s everywhere. No, it’s not your imagination. The amount of advertising and marketing we are exposed to daily has exploded: on average, we see more than four thousand ads each day.[1] At the gas pumps, in the movie theatre, in a washroom stall, on stickers on fruit, during sporting events and plastered all over social media—advertising is pretty much impossible to avoid.