What do Halloween costumes say?

This activity, adaptable across grades, is designed to help students look critically at the Halloween costumes marketed to them.

Algorithmic Awareness: Conversations with Young Canadians about Artificial Intelligence and Privacy

This blog was written by Samantha McAleese and three youth participants – Sahil, Erin, and Kate (pseudonyms used to maintain anonymity).

Reflections on Conducting Qualitative Research During a Pandemic

What comes to mind when you hear the word algorithm? Can you explain how machine learning works? Do you have any privacy or data collection concerns regarding the increased reliance on artificial intelligence? These are just a few of the questions that we asked young people in our recent qualitative research project Algorithmic Awareness: Conversations with Young Canadians about Artificial Intelligence and Privacy. From November 2020 to January 2021, we facilitated eight focus groups with 22 youth ages 13 to 17, where we combined game-based learning with discussion and reflection to gain insight into how young Canadians understand the relationship between artificial intelligence, algorithms, and privacy.

Marketing and Consumerism - Special Issues for Tweens and Teens

One of the most important recent developments in advertising to kids has been the defining of a "tween" market (ages 8 to 12).

Addressing AI in the Classroom: Tips for Teachers

Teachers can play a critical role in educating their students about AI, even if they aren’t experts on it. By addressing AI in ways that are designed to build students’ skills and teach them about the pitfalls of relying too much on it, teachers can help build the next generation of citizens who are empowered with the skills necessary to succeed in a world infused with AI technology.

How Marketers Target Kids

Advertising: It’s everywhere. No, it’s not your imagination. The amount of advertising and marketing we are exposed to daily has exploded: on average, we see more than four thousand ads each day.[1] At the gas pumps, in the movie theatre, in a washroom stall, on stickers on fruit, during sporting events and plastered all over social media—advertising is pretty much impossible to avoid.