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The importance of media education

Media education can help young people put current images and messages about Indigenous people into perspective by helping them understand how the media work, why stereotyping exists, how decisions are made and why “it matters who makes it.” Media education is not about learning the right answers; it’s about consuming media images with an active, critical mind and asking the right questions.

Diversity in Media, Indigenous People

Indigenous expression in the arts and media

In the 19th century, Métis leader Louis Riel reportedly predicted: “My people will sleep for one hundred years. When they awaken, it will be the artists who give them back their spirit.” Most Indigenous groups in Canada have relied on the oral tradition to convey an idea, message or value.

Diversity in Media, Indigenous People

Quebec Competencies Chart - Celebrities and World Issues

Quebec Competencies Chart - Celebrities and World Issues

Quebec Competencies Chart - Cyberbullying and the Law

Quebec Competencies Chart - Cyberbullying and the Law

Quebec Competencies Chart - Finding and Authenticating Online Information on Global Development Issues

Quebec Competencies Chart - Finding and Authenticating Online Information on Global Development Issues

Sexual Orientation, Gender Identity and Canadian Broadcasting Policy

Canada’s Broadcasting Act, last amended in 1991, outlines industry guidelines for portrayal of diversity.

Diversity in Media, Gender Representation, 2SLGBTQ+ Representation, Stereotyping

Common portrayals of Indigenous people

Media have always shaped the public’s perception of Indigenous people: the wise elder (Little Big Man); the princess (Pocahontas); the loyal sidekick (Tonto)—these images have become engrained in the consciousness of  North Americans.

Diversity in Media, Indigenous People, Stereotyping

Motives and Methods: Building Resilience to Online Misinformation in Canada

MediaSmarts designed the Motives and Methods research project to better understand how Canadians check and share information online. This study, which included a survey of 5,000 Canadians and interactive focus groups, builds on MediaSmarts' successful Break the Fake (BTF) program. It looks at changes in participants’ fact-checking after watching a BTF video, along with their sharing habits, frequency of fact-checking, and confidence in their skills. Based on our study findings, we provide recommendations for designing effective video interventions that build citizen resilience to misinformation in Canada. This research shows that digital media literacy education works and encourages a wide range of people to check the accuracy of online content, especially before sharing it.

Online Music

The Internet is revolutionizing how we access and listen to music. The development of MP3s, or digital song files, has made it easy to download virtually any piece of music online.

Music

What Can I do About Privilege?

First of all, you can’t choose to give up privilege – privilege is by definition an unearned advantage and you cannot choose to not have it. Guilt and shame are not, however, productive ways to deal with this.

Diversity in Media, Privilege in the Media, Stereotyping

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MediaSmarts

MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

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