In this lesson students develop awareness of the ways in which public perceptions of law enforcement have been both reflected in and influenced by film and television depictions of police over the past eighty years.
This lesson helps students understand the different types of “cop shows” that appear on television.
This lesson helps students understand the difference between real-life crime and criminal activities portrayed in crime shows by having them compare their perceptions about crime to actual crime statistics.
“Scripting a Crime Drama” is intended to follow lesson two of the Crime Drama unit: “Viewing a Crime Drama.” In this lesson, students will tackle the scripting of a television crime drama by looking at the plot formulas and structures that underpin this genre. Students begin by studying a script from an actual television series and then they script and produce their own crime dramas.
In this lesson students explore how the stereotypes and technical devices used in television crime dramas impact real life attitudes and perceptions about crime.
Studies have found that fast-food ads dominate children’s programming. In order to give children a perspective on the lure of snack-food advertisements, it’s important that they understand where snacks can fit into a healthy diet. Once they have an understanding of where snack food fits into their lives, they can begin to deconstruct the ads themselves.
In this lesson students are introduced to the key media literacy concept that media are constructions that re-present reality and consider how representations of crime in news and entertainment media may influence how we perceive members of particular groups.
This lesson introduces students to the ways in which packaging is designed to attract kids.
In this lesson, students consider the role of snack foods in a healthy diet. The teacher then guides them on a tour of popular sites aimed at children, where the class identifies and classifies the advertising encountered there and looks at how the food products being advertised fit – or don’t fit – in the food groups found in the Canada Food Guide. Students then play the game Co-Co’s AdverSmarts to understand some of the techniques used by online food marketers and then create their own mock website promoting a healthy diet.
In this lesson, students are introduced to the idea of online advertising and look at the ways that marketers create immersive and appealing online environments that draw and hold children’s attention. After studying common advertising techniques, students play an educational online game that lets them put their learning into action by “creating” a site advertising a fictitious cereal, Co-Co Crunch.