Every year on June 21, Canadians recognize the cultures, histories, and ongoing contributions of our First Nations, Inuit, and Métis people. For 20 years, National Aboriginal Day has brought a country-wide focus to Canada’s diverse Indigenous peoples and the issues that they face.
Media education can help young people put current images and messages about Indigenous people into perspective by helping them understand how the media work, why stereotyping exists, how decisions are made and why “it matters who makes it.” Media education is not about learning the right answers; it’s about consuming media images with an active, critical mind and asking the right questions.
Students are expected to be able to do the following:
Explore and create
Related Questions:
Students will be able to do the following:
Processing skills:
Parents of young children have an important role to play in protecting their kids from invasive marketing and in educating them about advertising from an early age.
Ads like the one above have been appearing in public transit systems in Ottawa, Toronto and other Ontario cities over the last month, supposedly promoting a drug called “Obay” which prevents teenagers from having their own thoughts, hopes and dreams. It's a classic example of viral marketing: an ad campaign that doesn't actually name the product or service being promoted, but rather tries to get people talking about it in the hopes that when the product is finally unveiled the effect will be greater than a traditional ad campaign could have managed.
Guest blog by Patricia Kosseim, Information and Privacy Commissioner of Ontario
This outcome chart contains media education learning outcomes from the English as a Second Language C curriculum, with links to supporting resources on the MediaSmarts site.
Outcome Chart - Nova Scotia - Advanced English Grade 12
Using oral, written, visual, and digital texts, students are expected individually and collaboratively to be able to:
Comprehend and connect (reading, listening, viewing)