Toronto, ON, January 13, 2004—Helping Canadian parents protect their children from potential Internet risks is the focus of a new public awareness campaign called Be Web Aware, launched today by a coalition of leading corporate and non-profit organizations led by Media Awareness Network (MNet) and national partners Microsoft Canada and Bell Canada (a founding sponsor of MNet).
“Students require an understanding of self as the basis for making healthy choices, having healthy interactions with others and using resources wisely, as well as for lifelong career development. They also require information, planning tools and processes to make decisions and develop action plans for effective life management.” Career and Life Management
In the Alberta Health and Life Skills K-9 Framework, media literacy is highlighted under the heading Program Rational and Philosophy in the section Responsible, Healthy Choices:
Many curricular expectations in B.C. Physical and Health Education courses relate to media and digital literacy. Media and digital literacy skills and concepts can be found in many of the Big Ideas, Curricular Competencies and specific course content.
Media components are included in the Northwest Territories Social Studies curriculum in the Managing Information and Ideas strand. The document Social Studies in the Northwest Territories – A Kindergarten to Grade 4 Overview includes the following among key social studies skills:
“The use of information technology will help enable all students to solve problems, improve their personal performance, and gain the critical and abstract thinking skills necessary to become lifelong learners and contributing members of their communities” (Manitoba Education and Training, Technology As a Foundation Skill Area).
In this lesson, students look at the different ways in which we spend our free time and learn to find balance between active, learning and media activities. They begin by distinguishing between Active, Learning and Screen time, learn how activities can fall into more than one category; and reflect on their lives to see how well screen time is balanced by other types of activities. Finally, students consider how they might improve how their time is balanced.
No longer relegated to the realms of innuendo and secrecy, today we see a wide range of gender identities and sexual orientations represented on television and in mainstream film alongside cisgender people. 2SLGBTQ+ (two-spirit, lesbian, gay, bi-sexual, trans, queer and gender and sexually diverse communities) people see their reflections on screen in a wide variety of roles. And yet, there remain many challenges.
While parents may find certain representations of violence wholly appropriate for young people, there’s a wide continuum of content that exists online and in the media. Anything from a cartoon cat having an anvil comically dropped on his head to video images of real-life injuries and deaths can be accessed online by children and youth.
The YouTube video “Ultimate Dog Tease” has jumped from 15 million to 37 million views since the beginning of May 2011. The “JK Wedding Entrance Dance” has hit 67 million views since it was launched on YouTube. These two videos have more followers than some TV shows. They're fun, they're silly and, like YouTube as a medium, they are worth celebrating.