Selling Tobacco
In this lesson, students investigate how tobacco companies frame their products in different ways for different audiences.

In this lesson, students investigate how tobacco companies frame their products in different ways for different audiences.

Media educators base their teaching on key concepts of media literacy, which provide an effective foundation for examining mass media and popular culture. These key concepts act as filters that any media text has to go through in order for us to respond.

Outcome Chart - Ontario - Philosophy: Questions and Theories 12 HZT4U

Outcome Chart - Ontario - Equity Diversity and Social Justice 11 HSE3E

Quebec Competencies Chart - Winning the Cyber Security Game

Quebec Competencies Chart - Looking At Food Advertising

Quebec Competencies Chart - Thinking About Hate

Quebec Competencies Chart - Who’s Telling My Story?

Quebec Competencies Chart - Making Media for Democratic Citizenship

Quebec Competencies Chart - First Person