Authenticating Information

The strength and weakness of the internet as a research source is just how much information there is: a badly-phrased search can drown you in irrelevant, misleading or unreliable results. This is why some research has shown that companion reading can actually backfire if people don’t have effective search skills..

Canadians consider online misinformation one of the most serious threats facing the country, on a par with climate change and ahead of issues such as infectious disease, concerns about the global economy and cybersecurity.

Information on how to search and how to authenticate information. Both are essential skills to master if we want to end up with relevant and reliable information.

Two of the most important kinds of information we look for online are about health and science. Because most of us aren’t experts on these topics, we rely on people and organizations who are experts for good information. MediaSmarts has developed new resources to help youth and adults find and recognize good information on science and health online.

Here are three tips to help you find good information about health and science topics.

  1. Check credentials

If the source is a person, start by checking that they really exist and that they are a genuine expert on that topic. Both doctors and scientists are usually specialists, so make sure that the source has credentials in the right field. A surgeon won’t necessarily be an expert in physics, for instance, and vice versa.

Probably the most essential factor in accurately and objectively judging health and science information is to understand how science is done.

Though health and science topics are subject to the same kinds of misinformation found everywhere, there are two types that are particularly common in these fields: denialism and snake oil.

While many of us strongly prefer online sources when seeking out health and science information, a majority first encounter health or science stories through traditional news outlets.

Two of the most important kinds of information we look for online are about health and science: almost half of Americans, for example, report seeing science content in the previous few weeks, and a third follow a science-focused page or account online. However, nine in 10 Canadians, have seen misinformation on at least one of those topics.

Two of the most important kinds of information we look for online are about health and science. This section looks at how we get news and information about health and science topics, types of misinformation that are particularly common in those subjects, and steps we can take to determine how reliable a source or claim is.