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Marketing and Promotion 11

Curricular Competencies

Students are expected to be able to do the following:

Applied Design

Understanding context

  • Conduct user-centred research to understand opportunities and barriers

Defining

  • Establish a point of view for a chosen marketing and promotion opportunity
  • Make decisions about premises and constraints that define the marketing design space

Ideating

Outcome Chart - Alberta - English Language Arts Grade 6

This outcome chart contains media-related learning outcomes from the Alberta, Grade 6 English Language Arts curriculum, with links to supporting resources on the MediaSmarts site.

Manitoba - Exploration of Broadcast Media Technology 9

Goal 3: Demonstrate an understanding of broadcasting theory and media literacy

GLO 3.1: Demonstrate an understanding of broadcasting theory.

9.3.1.1 Demonstrate use of the terminology associated with broadcast media technology.

9.3.1.2 Demonstrate an awareness of broadcasting theory.

English Language Arts 10-12 Overview

Each Atlantic Province follows closely the Atlantic Provinces Education Foundation Framework for English Language Arts. In this Framework, media literacy is integrated throughout the English Language Arts curriculum under the general learning outcomes of Speaking and Listening, Reading and Viewing and Writing and Other Ways of Representing.

Outcome Chart - Alberta - English Language Arts Grade 5

This outcome chart contains media-related learning outcomes from the Alberta, Grade 5 English Language Arts curriculum, with links to supporting resources on the MediaSmarts site.

MediaSmarts launches comprehensive digital literacy framework for Canadian schools

MediaSmarts, Canada’s centre for digital and media literacy, has today launched an extensive new program to support teachers in integrating digital literacy into their classrooms. Use, Understand & Create: A Digital Literacy Framework for Canadian Schools (K-8) is a cross-curricular program that provides teachers with an array of tools to give students the skills they need for the digital age.

Managing Your Family’s Media Time in a World of Screens

This year marks the 20th anniversary of Screen-Free Week (May 4th to 10th), and it’s striking to consider just how our relationship with screen media has changed in that time.

Digital Health, Events, Parents

Outcome Chart - Ontario - Politics CPW4U: Canadian and International Politics

This chart contains media-related learning outcomes from Ontario, Curriculum for Politics CPW4U: Canadian and International Politics, with links to supporting resources on the MediaSmarts site.

Outcome Chart - British Columbia - Arts 8

Curricular Competencies

Students will be able to use the creative process to create and respond to the arts:

Quebec Competencies Chart - Unpacking Privilege

Quebec Competencies Chart - Unpacking Privilege

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MediaSmarts is a non-partisan registered charity that receives funding from government and corporate partners to support the development of original research and educational content. Our funders and corporate partners do not influence our work, and any resources that offer guidance on specific digital tools and platforms do not constitute an endorsement.

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