Racial and Cultural Diversity and Canadian Broadcasting Policy
Canada’s Broadcasting Act, last amended in 1991, outlines industry guidelines for portrayal of diversity.
Canada’s Broadcasting Act, last amended in 1991, outlines industry guidelines for portrayal of diversity.
Since before Canada became a Confederation, racially and culturally diverse groups have been creating their own media: the first issue of the Provincial Freeman, which was a weekly newspaper edited and published by Black Canadians in the Province of Canada West (now Ontario), was first published on March 24, 1853.
Although the benefits of diverse media are considerable, the creation process can be riddled with challenges.
In much the same way that racialized groups are under- or misrepresented in news media, they are also not accurately portrayed in entertainment media, which tends to reinforce themes that are conveyed in the news. Although positive change is occurring, it is important that media content more accurately and fairly reflect the reality of Canadian multiculturalism.
Journalism has been described as the lifeblood of democracy,[1] and elections, likewise, have long been journalism’s bread and butter. The relationship between the two, however, has always been fraught. Even Thomas Jefferson, a lifelong advocate for freedom of the press, said while he was president that “nothing can now be believed which is seen in a newspaper. Truth itself becomes suspicious by being put into that polluted vehicle.”
While it’s important to be skeptical of political news, especially during an election, it’s also important to be able to recognize and dismiss outright disinformation: the deliberate spreading of false or misleading information. The content of political disinformation spans a wide spectrum, from stories that might be credible (such as an endorsement of a politician from a surprising source) to those that are utterly unbelievable (such as the accusation that a candidate for national office is involved in a child-exploitation ring housed in the basement of a pizza parlour). Those spreading disinformation can include governments, political activists and even for-profit publishers (some of whom run multiple disinformation operations that cater to different parts of the political spectrum).[1]
This section will explore how to read election and political news critically, how to recognize misinformation (information that is incorrect) and disinformation (the deliberate spreading of false or misleading information), and how to be a more active and engaged consumer of political news.
Objectivity and accuracy are among the most important journalistic values. Consistently, however, Canadian news media has under-represented and stereotyped racialized groups.