Research and Evaluation at MediaSmarts

Research and Evaluation - Our Approach

Through a community-based research approach, our projects honour participants’ diverse range of digital media literacy strengths, experiences and expertise. We design projects that create safe spaces for participants to share their thoughts, experiences, concerns and solutions about digital media literacy issues. We aim to empower participants by providing them with knowledge and skills that they can take with them as they continue to navigate the online world and digital technology.

Research and Evaluation - What We do

We conduct qualitative and quantitative community-based research projects; design and facilitate program and resource evaluation; and mobilize the findings and recommendations from our research - all in collaboration with various community and academic partners.

Research Reports

Find our latest research reports on topics ranging from online harm to digital well-being and online resilience here.

Young Canadians in a Wireless World

Initiated in 2000 by MediaSmarts, Young Canadians in a Wireless World is the most comprehensive and wide-ranging study of its kind in Canada. Surveying over 20,000 parents, teachers, and students, the research project tracks and investigates the behaviours, attitudes, and opinions of Canadian children and youth with respect to their use of the internet and technology.