On the Loose: A Guide to Online Life for Post-Secondary Students supports young adults who are experiencing both new freedoms and challenges in their post- secondary life.
At the end of the day very little that can be done to prevent kids from encountering online advertising. The best approach is to teach them, from an early age, the purpose of advergames, branded characters and commercial websites.
Many preschoolers are already active computer users. According to a 2012 Ofcom report, one-third of children ages 3-4 access the Internet using a computer, while a 2011 survey by Common Sense Media found that roughly the same number have used mobile devices such as smartphones and tablets. While children at this age have a limited attention span for online activities, Internet images and sounds can stimulate their imaginations and add to their experiences.
In this section, we examine some concerns related to online marketing.
In this lesson, students will learn about the concept of branded content and will learn to differentiate between branded images and videos and non-branded images and videos in online and offline contexts through a series of questions and discussions.
The Data Defenders game teaches children and pre-teens about personal information and its value, and introduces them to the different ways they can manage and protect their personal information on the websites and apps they enjoy.
This Teacher’s Guide includes background information, learning expectations and points of discussion on the types of personal information and privacy-management strategies that are presented in the game. The guide also includes an overview of the Data Defenders game, and exercises and handouts to help students to develop skills and confidence to manage their privacy online.
How can you help pre-teens understand the value of their personal information and empower them to take steps to manage and protect it? Data Defenders, an educational game for children ages 10 to12, lifts the curtain on data collection by showing how apps and games can find out all kinds of things about them and by providing steps they can take to control the collection of personal information online.
The Parenting the Digital Generation workshop looks at the various activities kids love to do online and offers tips and strategies for everything from Facebook privacy settings, online shopping, cyberbullying, to protecting your computer from viruses.