Rogers invests in digital and media literacy as a Gold Sponsor of MediaSmarts

Ottawa, January 14, 2013 – MediaSmarts (formerly known as Media Awareness Network) is pleased to announce that Rogers has joined the organization’s team of supporters as a Gold Sponsor.

“We are delighted that Rogers has recognized our work in digital and media literacy with this generous contribution” says Cathy Wing, Co-Executive Director of MediaSmarts. “Rogers’ support will enable us to continue to produce high quality programs and resources to give young Canadians the skills they need to make safe and ethical online decisions.”

The announcement comes as Rogers launches Tech Essentials™, a new initiative to help Canadians get the most out of technology. MediaSmarts has partnered with Rogers on this program, which includes a website with information on a variety of online topics of interest to parents, including managing children’s Internet usage and helping them stay safe online. Starting in 2013, Rogers will also offer an online ‘ask the expert’ series to offer in-depth knowledge on important technology topics

MediaSmarts, a Canadian centre for digital and media literacy, is dedicated to providing parents and educators with the information and tools they need to help young people safely and effectively navigate today’s digital world. MediaSmarts works closely with its sponsors and partners to advance education around important issues such as cyberbullying, online hate, privacy and Internet safety. To find out more about MediaSmarts’ programs, visit:


MediaSmarts (formerly known as Media Awareness Network) is a Canadian not-for-profit centre for digital and media literacy. Its vision is that young people have the critical thinking skills to engage with media as active and informed digital citizens. MediaSmarts’ programs are supported by: Rogers, TELUS, CIRA, Google, Bell, Shaw, Bell Media, National Film Board of Canada and Symantec.,
Maya Shoucair, Communications Officer, MediaSmarts
613-224-7721, ext. 231,

Rogers Communications is a diversified Canadian communications and media company. We are Canada’s largest provider of wireless voice and data communications services and one of Canada’s leading providers of cable television, high speed Internet and telephony services. Through Rogers Media we are engaged in radio and television broadcasting, televised shopping, magazines and trade publications, sports entertainment, and digital media. We are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For further information about the Rogers group of companies, please visit
Sara Holland, Rogers Communications

Katie Boland, Rogers Communications