Media literacy key concepts Lesson 3: Audiences negotiate meaning
In this lesson, students watch a video introducing the media literacy key concept that audiences negotiate meaning.
In this lesson, students watch a video introducing the media literacy key concept that audiences negotiate meaning.
In this lesson, students watch a video introducing the media literacy key concept that media have commercial implications.
In this lesson, students watch a video introducing the media literacy key concept that media have social and political implications.
Framed around key concepts of media literacy, the That’s Not Me tutorial examines how entertainment and news media represent diversity and the impact these media portrayals can have on the value we place on individuals and groups in society. The tutorial explores how the media industry is changing to better reflect Canadian society and provides strategies for challenging negative representations and engaging young people in advocating for more realistic and positive media portrayals.
The line between hate speech and free speech is a thin one, and different countries, platforms and communities have different levels of tolerance. The line is even thinner in digital environments where hateful comments posted lawfully in one country can be read in other countries where they may be deemed unlawful.
Traditional government responses to online hate have been to police cyberspace as an extension of the state’s territory, ignoring the online/offline divide.
Since its earliest days, the internet has been hailed as a uniquely open marketplace of ideas and it’s become an essential means for people to access information and services. The downside of this is that, alongside its many valuable resources, the internet also offers a host of offensive materials – including hateful content – that attempt to inflame public opinion against certain groups and to turn people against one another.
The internet has become a prime means of communication worldwide and this unprecedented global reach – combined with the difficulty in tracking communications – makes it an ideal tool for extremists to repackage old hatred, raise funds and recruit members. As the internet has grown and changed, hate groups and movements have adapted, creating websites, forums and social network profiles, becoming active in spaces such as online games and even creating parallel versions of services such as Twitter, YouTube and GoFundMe.
There are two main strategies for addressing online hate and cultures of hatred in the classroom: teaching youth to recognize and deconstruct it, and empowering them to intervene by answering back to it.
Online hate can have an impact in three interconnected ways: