Truth or Money - Lesson
In this lesson, students explore how advertising leverage can lead to censorship of information about public health issues.
In this lesson, students explore how advertising leverage can lead to censorship of information about public health issues.
In this lesson, students learn how the tobacco industry targets the needs, wishes and desires of young people in order to sell cigarettes.
In this lesson, students explore how tobacco advertising has evolved over the past sixty years.
In this lesson, students explore gender-related influences on smoking.
I work from home, and I think that means my kids get more sick days than the average student. It’s pretty easy for them to convince me that they need a day of rest if they have a bit of a cough or a slight fever. I admit I’m probably too easily swayed and I do tend to cave in when they look up at me with big sad eyes from where they have swooned onto the couch.
I am lucky enough to work from home and have a flexible work schedule, so my kids have always been stay-at-home kids in the summer. They have some daily chores and other special work to do over the summer, but in general they have a lot of free time on their hands.
My two oldest kids started grades 10 and 11 in September. As usual, they took their smartphones with them the first day.
When they arrived home, I asked them how their classes had went, and they said that every single class had talked about the Ontario government’s new policy about cell phones in school – that is, that cell phones are to be used only for educational purposes, or health or special needs, during class time.
Even though you're competing against peer pressure and million-dollar marketing campaigns, research has shown that kids are less likely to get involved in smoking or vaping if they've discussed them with their parents. Talking to our kids about tobacco and cannabis advertising will help them to recognize when they're being advertised to and identify the tricks companies use to normalize teen smoking and vaping, and make their products seem safer and less addictive than they really are.
Here are some tips on talking to kids about vaping, tobacco and cannabis advertising.