Outcome Chart - Alberta - COM2015: Media Impact

COM2015: Media Impact

1. analyze various media messages, e.g., radio, television, photography, Web or print, and describe the impact of the various messages from a personal, community and national perspective

1.1 describe the various roles of media; e.g., advertising, role modelling, stereotyping, cultural representation, propaganda, consumerism

1.2 identify a current issue of media interest and describe its impact from a personal, community or national perspective

1.3 identify and describe the media format(s) used to present selected commercially produced messages and the impact of the media on the effectiveness of message delivery

1.4 develop and apply criteria to compare the anticipated effectiveness of media selected for delivering the message to the actual effectiveness of the result (audience reaction)

MediaSmarts Resources

Lessons

Advertising and Male Violence

Alcohol Myths

Alcohol on the Web

Beyond Media Messages: Media Portrayal of Global Development

Bias

Bias and Crime in Media

Bias in News Sources

Broadcasting Codes

Buy Nothing Day

Camera Shots

Celebrities and World Issues

Challenging Hate Online

Cinema Cops

Comparing Crime Dramas

Crime in the News

Crime Perceptions Quiz

Diversity and Media Ownership

Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns

Exposing Gender Stereotypes

First Person

Forensic Science Crime Dramas

Free Speech and the Internet

Gambling in the Media

Gender and Tobacco

Gender Messages in Alcohol Advertising

Hate 2.0

Hate or Debate

How to Analyze the News

Hype!

Images of Learning

Individuality vs. Conformity

Kellogg Special K Ads

Learning Gender Stereotypes

Marketing to Teens: Alternate Ads

Marketing to Teens: Gender Roles in Advertising

Marketing to Teens: Gotta Have It! Designer & Brand Names

Marketing to Teens: Marketing Tactics

Marketing to Teens: Talking Back

Miscast and Seldom Seen

Movie Heroes and the Heroic Journey

News Journalism Across the Media: Summative Activities

News Journalism: Definitions and Comments about the News

News Journalism: Radio News

Online Marketing to Kids: Strategies and Techniques

Online Propaganda and the Proliferation of Hate

Perceptions of Youth and Crime

Political Cartoons

Popular Music and Music Videos

Scapegoating and Othering

Selling Obesity

Selling Tobacco

Sex in Advertising

Shaking the Movers: Youth Rights and Media

Sports Personalities in Magazine Advertising

Suffragettes and Iron Ladies

Television Broadcast Ratings

Television News

The Blockbuster Movie

The Citizen Reporter

The Front Page

The Girl in the Mirror

The Impact of Gender Stereotypes

The Pornography Debate: Controversy in Advertising

The Price of Happiness

Thinking about Hate

Thinking Like a Citizen

Thinking Like a Tobacco Company

Tobacco Labels

Truth or Money

Video Games

Video Production of a Newscast

Viewing a Crime Drama

Violence on Film: The Ratings Game

Violence on Television

Watching the Elections

Who’s Telling My Story?

You Be the Editor

2. design and produce a simple message, and communicate it through a specified media; e.g., print, audio, video, animation or combination

2.1 develop a plan for producing a message in specified media or multimedia; e.g., consider target audience, intent of message, type of media

2.2 use appropriate planning procedures for selected media; e.g., storyboard, script, outline, shot list, thumbnails, composites

2.3 produce a specified media message from a personal, community or national perspective in one or more media formats; e.g., commercial or advertising layout, news item or interview (audio, video, print or combination), public service announcement, billboard design

MediaSmarts Resources

Lessons

Alcohol Myths

Bias and Crime in Media

Buy Nothing Day

Celebrities and World Issues

Challenging Hate Online

Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns

First Person

Forensic Science Crime Dramas

Hype!

Magazine Production

Making Media for Democratic Citizenship

Marketing to Teens: Gender Roles in Advertising

Marketing to Teens: Marketing Tactics

Movie Heroes and the Heroic Journey

News Journalism Across the Media: Summative Activities

Online Marketing to Kids: Strategies and Techniques

Promoting Ethical Behaviour Online: Our Values and Ethics

Scripting a Crime Drama

Taming the Wild Wiki

The Blockbuster Movie

The Price of Happiness

Thinking Like a Citizen

Thinking Like a Tobacco Company

Tobacco Labels

Video Production of a Newscast

Watching the Elections

Writing a Newspaper Article

3. identify copyright restrictions and permissions and put them into practice

MediaSmarts Resources

Lessons

Up, Up and Away? (TM)

4. present a selection of work completed in this course to an audience

4.1 discuss work regarding:

4.1.1 how the elements and principles of design help facilitate good composition in his or her work

4.1.2 the technical and creative aspects of the work; e.g., quality, uniqueness

4.1.3 areas of concern/difficulty (if applicable)

4.1.4 meeting school and community standards; e.g., appropriate language

4.1.5 the use of tools and equipment

4.2 participate in peer/teacher assessment

4.3 add the selected work to a portfolio

 

6. demonstrate basic competencies

6.1 demonstrate fundamental skills to:

6.1.1 communicate

6.1.2 manage information

6.1.3 use numbers

6.1.4 think and solve problems

6.2 demonstrate personal management skills to:

6.2.1 demonstrate positive attitudes and behaviours

6.2.2 be responsible

6.2.3 be adaptable

6.2.4 learn continuously

6.2.5 work safely

6.3 demonstrate teamwork skills to:

6.3.1 work with others

6.3.2 participate in projects and tasks

MediaSmarts Resources

Lessons

Exposing Gender Stereotypes

Promoting Ethical Behaviour Online: Our Values and Ethics

What Students Need to Know about Freedom of Information and Protection of Privacy

7. identify possible life roles related to the skills and content of this cluster

7.1 recognize and then analyze the opportunities and barriers in the immediate environment

7.2 identify potential resources to minimize barriers and maximize opportunities

MediaSmarts Resources

Lessons

Bias in News Sources

Broadcasting Codes

Diversity and Media Ownership

First Person

Forensic Science Crime Dramas

Miscast and Seldom Seen

News Journalism Across the Media: Summative Activities

News Journalism: Definitions and Comments about the News

News Journalism: Radio News

Scripting a Crime Drama

Shaking the Movers: Youth Rights and Media

Television News

The Citizen Reporter

The Front Page

The Girl in the Mirror

Video Games

Video Production of a Newscast

Who’s Telling My Story?

You Be the Editor