In this lesson, students learn how the tobacco industry exploits the needs, wishes and desires of various target audiences in order to foster brand loyalty.
In this lesson, students look at the different ways in which we spend our free time and learn to find balance between active, learning and media activities. They begin by distinguishing between Active, Learning and Screen time, learn how activities can fall into more than one category; and reflect on their lives to see how well screen time is balanced by other types of activities. Finally, students consider how they might improve how their time is balanced.
In this lesson, students consider the positive aspects of video games as well as the ways in which games may take time away from other activities they enjoy. Students are introduced to the idea of balancing game and screen time with other parts of their lives and learn about the reasons why they may be tempted to spend more time playing games or find it difficult to stop playing. They then keep a diary of their game play (or another screen activity if they do not play video games) that prompts them to reflect on their gaming habits. Partway through that process, they are introduced to techniques that will help them moderate their game play and deal with the difficulties they may feel reducing game time. Finally, students reflect on the experience and develop a plan to make their game play more mindful.
This year marks the 20th anniversary of Screen-Free Week (May 4th to 10th), and it’s striking to consider just how our relationship with screen media has changed in that time.
Media and communications technology play an important role in a student’s health and physical education, for better or for worse. The new Ontario Health and Physical Education curriculum provides a spring board to start discussions related to health and media literacy.
The new Ontario Health and Physical Education curriculum released this year by the Ontario Ministry of Education is the first major revision to the subject area in almost 30 years.
In today’s day and age, social media is everywhere. If you own a smartphone or computer of any sort, odds are you have at least one social media account and checking it is a part of your everyday routine. In high school, you’re constantly surrounded by social media! Whether it’s Facebook, Twitter, or Instagram, high school life nowadays revolves around these three entities. It’s a great way to connect with friends, make plans, help spread information if you’re in a school club or sport, and it can even help you meet new people. Although there are many great things social media can offer, there can be a couple downsides too.
Co-Co’s AdverSmarts: An Interactive Unit on Food Marketing on the Web is an educational game for young children. The purpose of the game is to teach five- to eight-year-olds how to recognize commercial websites that target kids through highly engaging and interactive Web environments.
In this lesson, students explore issues surrounding the marketing of alcoholic beverages on the Internet.