In this lesson students identify how we associate social status with designer and brand name products, and how we believe others perceive us by what we wear.
This introductory lesson helps students understand how pervasive and influential advertising is in our culture and how teenagers are actively targeted by advertisers.
This lesson looks at food photography and the different techniques used by food stylists to make foods look appealing in advertisements.
In this lesson, students look at the ways in which consumer frenzy develops around a particular product.
In this lesson Buy Nothing Day is used as a jumping-off point to look at the role of consumerism in our lives and culture.
This lesson helps students understand how self-image can influence lifestyle choices.
This activity, adaptable across grades, is designed to help students look critically at the Halloween costumes marketed to them.
In this lesson students answer a brief questionnaire related to self-image, self-esteem, and advertising, and then work as groups to create and act in mock television commercials that parody advertising techniques.
This lesson helps students become more aware of the media’s role in determining what, and who, are perceived as being cool.
In this lesson students look at how elections are media events.