This winter the Olympics return to Canada for the first time since the Calgary games of 1988. For many people, the most vivid memories of that Olympiad are the colourful stories of some of the less accomplished athletes, such as British ski jumper Michael “Eddie the Eagle” Edwards and the members of the Jamaican bobsled team. It’s unlikely, though, that there will be any charming underdogs in this year’s Olympiad, as the games become more and more the province of professionals. As audiences and advertising revenues drop, however, will the professionalization of the Games spell their downfall?
In ancient times the Olympics were a time when all nations – all Greek nations, anyway – would put away their differences and compete in almost every human activity, from poetry to the ferocious, no-holds barred combat sport called pankration. Being the very best that humans could be was seen as the best way to honour the gods of Olympus.
Summer can feel very long sometimes. Heck, I’ve been there. I clearly remember the days when the kids seemed crazier than a pack of wild squirrels, leaving piles of household detritus in their wake while I followed them helplessly, longing for a hot cup of coffee and five minutes in the bathroom without someone knocking on the door.
The Super Bowl has long been seen as the “tent pole” of American consumer culture: an annual game that routinely pulls in viewers at a scale otherwise achieved only by one-off events like series finales and celebrity car chases. It actually drives sales of TVs: the Retail Advertising and Marketing Association reports that 2.5 million people plan to buy a new TV for the express purpose of watching the game, part of an overall $8.7 billion in Super Bowl-related consumer spending.
The new Ontario Health and Physical Education curriculum released this year by the Ontario Ministry of Education is the first major revision to the subject area in almost 30 years.
Over the last week our world has been invaded: cute cartoon creatures can now be found lurking in parks, restaurants, museums, and even people’s houses. If you haven’t seen them, it’s because they’re only visible on a smartphone screen, and only if you’re playing the new game “Pokémon Go”.
In ancient times the Olympics were a time when all nations – all Greek nations, anyway – would put away their differences and compete in almost every human activity, from poetry to the ferocious no-rules wrestling event called pankration. Being the very best that humans could be was seen as the best way to honour the gods of Olympus. Though we’ve dropped the poetry and the blood sports, people watching the swimming or volleyball events might wonder if we’re on the way to bringing back the ancient tradition of competing in the nude. Revealing outfits – like those designed by Lululemon for the Canadian beach volleyball team – may be practical for those events, but they also shine a light on how dressing for sports can make us feel about ourselves. After all, it’s hard to feel good about your own body when you’ve just spent an hour watching the most perfect physiques in the world nearly naked.
Kids today are using screens more, earlier, and on a wider variety of devices than ever before, and more and more parents are seeking help in taking control of their children’s screen time.
I’ve recently become the chauffeur for my son and his group of friends, as they go to for a weekly gaming afternoon/hangout at one boy’s house. It’s clear that my role as the driver is to be invisible – they talk and goof around with each other in the car as if I’m not there, and if I do interject in their conversation, there’s a moment when they all freeze, confused as to where this voice from above came from, before ignoring it and carrying on. I’m there to hover on the outside, not to get involved.