This interactive quiz, for Grades 6 to 8, is designed to increase students’ knowledge and understanding of alcohol marketing aimed at youth.
This interactive unit is designed to help kids between the ages of 5 and 8 recognize the marketing techniques used on commercial websites that target children.
In this game, designed for ages 8-10, the CyberPigs play on their favourite website and encounter marketing ploys, spam and a close encounter with a not-too-friendly wolf.
Television is a fairly inescapable part of contemporary culture. This section has useful tips and strategies for parents and teachers who are trying to establish appropriate rules and boundaries for children and youth of all ages.
Young people – who have disposable income and a tremendous influence on family purchases – are the perfect target for marketers and advertisers. This section covers various issues related to marketing that targets children and youth.
It’s important to understand the real risks young people face on the Internet, especially in regards to sexual exploitation. Who is at risk of sexual harm and why? What activities are markers for higher risk and how can we protect those youth who are most vulnerable. This section explores these topics.
Gambling is an issue that parents rarely talk about with their children, but easy access to online gambling sites has made this a pressing issue that needs to be addressed with young people. In this section, we offer parents and teachers resources for discussing this topic with children and youth.