Young people – who have disposable income and a tremendous influence on family purchases – are the perfect target for marketers and advertisers. This section covers various issues related to marketing that targets children and youth.
Links:
[1] http://mediasmarts.ca/print/marketing-consumerism
[2] http://mediasmarts.ca/marketing-consumerism/marketing-and-consumerism-overview
[3] http://mediasmarts.ca/marketing-consumerism/advertising-its-everywhere
[4] http://mediasmarts.ca/marketing-consumerism/how-marketers-target-kids
[5] http://mediasmarts.ca/marketing-consumerism/marketing-consumerism-special-issues-young-children
[6] http://mediasmarts.ca/marketing-consumerism/marketing-and-consumerism-special-issues-tweens-and-teens
[7] http://mediasmarts.ca/marketing-consumerism/parents-taking-action-marketing-and-consumerism
[8] http://mediasmarts.ca/marketing-consumerism/resources-parents-marketing-consumerism
[9] http://mediasmarts.ca/marketing-consumerism/resources-teachers