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Level: Grades 11 - 12
Author: This lesson has been adapted by MediaSmarts from a unit created by P. Gray and A. Gray in the Saskatoon Board of Education's Media Literacy Guide ,1994. Used with permission.
In this lesson, students explore how magazines are developed to reach specific target markets. They begin with a class discussion about consumer magazines, and deconstruct magazines they have brought to class. In groups, students will learn about the publishing industry by assuming the roles of editors, writers,marketing staff and graphic designers to create a magazine geared to adolescents, young parents or seniors.
This lesson and all associated documents (handouts, overheads, backgrounders) are available in an easy-print, pdf kit version.
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