Listen, speak, read, write, view, and represent to explore thoughts, ideas, feelings, and experiences
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Discover Possibilities
- generate and experiment with strategies that contribute to forming tentative understandings, interpretations and positions
Experiment with Language, Image and Structure
- experiment with language, image and structure to create different effects in particular situations and for particular purposes and audiences
Express Preferences, and Expand Interests
- reflect on personal text preferences, identity influences that have contributed to the formation of these preferences and selected strategies that may be used to expand interests in tests and text creators
- expand interests in a range of literary genres and in a variety of other text types and text creators
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Lessons
The Price of Happiness: On Advertising, Image, and Self Esteem
Crime Perceptions Quiz
Perceptions of Youth and Crime
Marketing to Teens: Gotta Have It! Designer & Brand Names
The Function of Music
You Be the Editor
The Privacy Dilemma
Who Knows? Your Privacy in the Information Age
How to Analyze the News
Crime in the News
Create a Youth Consumer Magazine
Magazine Production
Thinking Like a Tobacco Company
Truth or Money
Gender and Tobacco
Gender Messages in Alcohol Advertising
Alcohol on the Web
Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns
News Journalism Across the Media: Introduction
Definitions and Comments about the News
The Newspaper Front Page
Radio News
News Journalism Across the Media: Summative Activities
Suffragettes and Iron Ladies
Student Tutorial (Licensed Resource)
MyWorld: A digital literacy tutorial for secondary students
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Listen, speak, read, write, view, and represent to comprehend literature and other texts in oral, print, visual and multimedia forms, and respond personally, critically, and creatively
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Discern and Analyze Content
- identify a variety of different kinds of texts, audiences and purposes for creating texts
- describe elements found in a variety of communication situations, and explain how these elements influence the creation of text
- identify the impact that personal context – experience prior knowledge - has on constructing meaning from a text
Understand and Interpret Content
- identify a text’s controlling idea, supporting ideas and supporting details
- identify a text creator’s tone
- identify visual elements and aural elements that contribute tot he meaning of texts
Use Reference Strategies and Reference Technologies
- use a variety of appropriate reference strategies and reference technologies to aid understanding
- create and use own reference materials to aid understanding
Relate Form, Structure and Medium to Purpose, Audience and Content
- identify common text forms and their purposes, including communications forms and literary forms
- describe audience factors that may have influenced a text creator’s choice of form and medium
- identify and describe the characteristics of various common communications media
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Lessons
These outcomes can be found in many lessons available from the Lesson Library, including:
Gender and Tobacco
Selling Tobacco
Tobacco Advertising in Canada
Gender Messages in Alcohol Advertising
Alcohol on the Web
Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns
Marketing to Teens: Introduction
Marketing to Teens: Marketing Tactics
Marketing to Teens: Parody Ads
Marketing to Teens: Alternate Ads
Marketing to Teens: Gender Roles in Advertising
Marketing to Teens: Gotta Have It! Designer & Brand Names
Kellogg Special K Ads
Hype!
The Blockbuster Movie
Movie Heroes and the Heroic Journey
Advertising and Male Violence
Magazine Production
News Journalism Across the Media: Introduction
Definitions and Comments about the News
The Newspaper Front Page
Radio News
News Journalism Across the Media: Summative Activities
Television Broadcast Ratings
The Broadcast Project
Scripting a Crime Drama
Viewing a Crime Drama
Comparing Crime Dramas
Suffragettes and Iron Ladies
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Relate Elements, Devices and Techniques to Created Effects
- identify rhetorical devices and stylistic techniques that create clarity, coherence and emphasis in print and nonprint texts
- identify aspects of a text that are effective in the creation of atmosphere
- recognize the use of simile and metaphor in print and nonprint texts, and describe their effects
- recognize irony and humour in print and nonprint texts, and identify language and ideas used to crate irony and humour
- identify persuasive techniques used in a variety of print and nonprint texts
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Lessons
Camera Shots
Marketing to Teens: Marketing Tactics
Marketing to Teens: Parody Ads
Kellogg Special K Ads
Hype!
Political Cartoons
The Function of Music
Popular Music and Music Videos
Movie Heroes and the Heroic Journey
Advertising and Male Violence
Selling Tobacco
Gender Messages in Alcohol Advertising
Alcohol on the Web
Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns
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Connect Self, Text, Culture and Milieu
- identify and consider personal moral and ethical perspectives, as well as cultural perspectives, when studying literature and other texts; and reflect on and monitor how perspectives change as a result of interpretation and discussion
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Lessons
The Price of Happiness: On Advertising, Image, and Self Esteem
Perceptions of Youth and Crime
The Privacy Dilemma
What Students Need to Know about Freedom of Information and Protection of Privacy
Exposing Gender Stereotypes
Learning Gender Stereotypes
The Impact of Gender Role Stereotypes
Gender Messages in Alcohol Advertising
Suffragettes and Iron Ladies
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Evaluate the Verisimilitude, Appropriateness and Significance of Print and Nonprint Texts
- identify criteria to evaluate the effectiveness of text, monitor the effectiveness of the criteria, and modify the criteria as needed
- describe images in print and nonprint texts in terms of created reality and appropriateness to purpose
Appreciate the Effectiveness and Artistry of Print and Nonprint Texts
- use terminology appropriate to the forms studied for discussing and appreciating the effectiveness and artistry of a variety of text forms
- describe the effectiveness of various texts, including media texts, for presenting feelings, ideas and information, and for evoking response
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Lessons
Selling Tobacco
Tobacco Advertising in Canada
Gender Messages in Alcohol Advertising
Alcohol on the Web
Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns
Perceptions of Youth and Crime
Bias in the News
Fact Versus Opinion
How to Analyze the News
Suffragettes and Iron Ladies
Student Tutorial (Licensed Resource)
MyWorld: A digital literacy tutorial for secondary students
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Listen, speak, read, write, view, and represent to manage ideas and information
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Plan Inquiry or Research, and Identify Information Needs and Sources
- identify and select potential strategies and technologies for gathering, generating and recording information
Evaluate Sources, and Assess Information
- reflect on and describe strategies to evaluate information sources and for detecting bias and for quality; and monitor and modify selected strategies as needed to evaluate sources and detect bias
- assess information sources for appropriateness to purpose, audience and presentation form
- assess the accuracy, completeness, currency and relevance of information selected from sources; and assess the appropriateness of the information to purpose
- identify and describe possible biases of sources
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Lessons
Deconstructing Web Pages
ICYouSee: A Lesson in Critical Thinking
Thinking About Hate
Hoax? Scholarly Research? Personal Opinion? You Decide!
Tip Sheet
How to Search the Internet Effectively
Student Tutorial (Licensed Resource)
MyWorld: A digital literacy tutorial for secondary students
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Listen, speak, read, write, view and represent to create oral, print, visual and multimedia texts, and enhance clarity and artistry of communication
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Assess Text Creation Context
- reflect on the purposes for text creation and on own motives for selecting strategies to engage an audience; and consider potential consequences of choices regarding text creation
- describe and address audience factors that affect text creation
Consider and Address Form, Structure and Medium
- select a text form appropriate to the purpose for text creation and consistent with the content to be presented in the text
- identify and use structures consistent with form, content and purpose when creating texts
- explore the interplay among medium, content and context
- understand the concept of convention; and apply it to oral, print, visual and multimedia text forms when appropriatetake ownership of text creation, by selecting or crafting a topic, concept or idea that is personally meaningful and engaging
Develop Content
- take ownership of text creation, by selecting or crafting a topic, concept or idea that is personally meaningful and engaging
- recognize and assess personal variables and contextual variables that influence the selection of a topic, concept or idea; and address these variables to increase the likelihood of successful text creation
- establish a focus for text creation, and communicate scope by framing an effective controlling idea or describing a strong unifying effect
- develop content appropriate to purpose
- develop content appropriate to audience and situation
Use Production, Publication and Presentation Strategies and Technologies Consistent with Content
- meet production, publication and display requirements for print texts as appropriate to purposes, audience and situation
- develop presentation materials; and select strategies and technologies appropriate to purpose, audience and situation
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Lessons
Create a Youth Consumer Magazine
Magazine Production
Scripting a Crime Drama
Television Broadcast Ratings
Images of Learning: Secondary
Marketing to Teens: Introduction
Marketing to Teens: Marketing Tactics
Marketing to Teens: Talking Back
Marketing to Teens: Parody Ads
Marketing to Teens: Alternate Ads
Marketing to Teens: Gender Roles in Advertising
Marketing to Teens: Gotta Have It! Designer & Brand Names
News Journalism Across the Media: Summative Activities
Video Production of a Newscast
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Listen, speak, read, write, view and represent to respect, support and collaborate with others
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Use Language and Image to Show Respect and Consideration
- analyze and describe language and image; used in literature and other texts to convey respectful and considerate, or disrespectful and inconsiderate, perspectives and attitudes
- analyze and describe positive or negative portrayals of characters in literature and persons in life, and be sensitive to the feelings of others
- analyze and describe verbal and nonverbal communication that contributes to the inclusion or exclusion of individuals involved in a communication situation, and use verbal and nonverbal communication that is inclusive of other individuals
Appreciate Diversity of Expression, Opinion and Perspective
- describe the ways in which selected works of literature and other print and nonprint texts influence individual and group values and behaviours
- identify the underlying assumptions reflected in the ideas and opinions presented in a text
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Lessons
Bias
Bias in the News
The Price of Happiness: On Advertising, Image, and Self Esteem
Crime Perceptions Quiz
Perceptions of Youth and Crime
Exposing Gender Stereotypes
Learning Gender Stereotypes
The Impact of Gender Role Stereotypes
Gender Messages in Alcohol Advertising
Violence and Video Games
Video Games
Advertising and Male Violence
Suffragettes and Iron Ladies
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